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Business Case Writing

Corporate strategy execution depends upon developing and implementing the best solution in the workplace. Success factors however, rely upon basing the solution on the right requirements, drawn from a sound and robust Business Case. A well crafted business case document outlines the rationale for undertaking a business project. It should be a formal, written argument that argues the reasoning to convince a decision maker to approve an intended action.

A business case explores all feasible approaches to a given problem and enables business owners to select the option that best takes the organization forward. Its purpose is to define the parameters, risks and management factors involved within the project. It can be considered as a tool for the project manager to guide the design, management and evaluation of the project.

A business case aims at capturing all the information, securing approval of human resources and finances required to successfully complete the project, and analysing risks and alternatives. This 8 hours course packs in all the information you will need to create compelling business cases that are comprehensive and persuasive.

This is a basic introductory course.


The course covers the following topics:
  • Introduction to Business Case.
  • Where does the business case fit in our business model?
  • Business Case Principles.
  • Planning your Business Case – a summary
  • How to identify stakeholders’ needs and align your business case with strategic requirements.
  • Strategies for developing a successful business case.
  • Identify market potential and compare market ratings of competitors.
  • Gather inputs including business capabilities and risks involved in the proposed business.
  • Elements that make up a persuasive argument for the business case.
  • Build a compelling case supported by data, tables and so on.
  • Business Case Study writing tips and effective presentation.
  • Use of appropriate language, which is consistent and credible without being biased
  • Typical Business Case Template.
  • Business Case Checklist.
  • Why Business cases fail, how to give just enough detail but not too much.
  • Business Case Writing session & creative discussion.
  • Anyone who wants to develop a clear business case for decision-making can pursue this training. This skills-intensive course is ideal for business analysts, product managers, product planners, marketing managers, directors and corporate officers who regularly develop and present budgets, business plans and recommendations.

    From the course :

  • How to define the project.
  • Analyze, outline and communicate a business case effectively in writing to meet your requirements.
  • Identify and compare costs and advantages of alternative solutions to the problem.
  • Think of and apply risk assessment techniques to forecast and mitigate potential problems.
  • Based on key decision criteria, work out alternative solutions.
  • Communicate and present the business case effectively to critical stakeholders to gain acceptance.
  • From the workshop :

  • High quality training from an industry expert.
  • 8 hours of high-quality learning.
  • Practical hands-on exercises.
  • There is no Certification offered for this course. On successful completion of the course, you will receive a Course Completion Certificate from AllSys with Credits (1 credit per hour of training).


      Discount Policy:

      ✔ Early Bird registration apply 20 days before the training dates

      ✔ 5% Discount for group of 3 to 4 participants.

      ✔ 10% Discount for group of 5 and above participants

      ✔ Group Discounts will not apply for group of Early Bird registration.

      ✔ 5% Discount for our Alumni company participants.

      ✔ 5% Discount for Government company participants.

      ✔ 5% Discount for NGO's or Social Welfare company participants.

      ✔ All above mentioned Discounts will apply for group of Early Bird registration as well

    Terms And Condition:

      ✔ Please note above rates constitute only towards the training charges and does not include any taxes. All the taxes as applicable by local laws should be borne by the Participant or the Participant Company.

      ✔ Early Bird Discount payments should pay before cut-off date.

      ✔ Special Offer applicable for Standard Prices Only(not applicable for early bird offer).

      ✔ Group Discounts will apply only for same organization.

      ✔ Individual Discounts apply only for Individual(Participants ) invoices only.

      ✔ All the refunds will be processed within 30 working days starting from the day of cancellation

      ✔ For more information on Refund Policy

    Contact for Registrations:


    Europe:Tess McClure

    tess.mcclure@allsysservices.com

    APAC:Lenny Wijaya

    lwijaya@allsysservices.com

    Australia:Kirsti Couper

    kcouper@allsysservices.com

    South Africa:Lindy Emsley

    lemsley@allsysservices.com

    Upcoming BCW Programs



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    Country Location Dates More info
    Australia Adelaide 12th Sep 2017 Click
    Australia Brisbane 13th Sep 2017Click
    Australia Melbourne 14th Sep 2017 Click
    Australia Perth 15th Sep 2017 Click
    Australia Sydney 22nd Sep 2017 Click
    Indonesia Jakarta 11th Sep 2017 Click
    Singapore Singapore 12th Sep 2017 Click
    Hong Kong Hong Kong 18th Sep 2017 Click
    New Zealand Christchurch 30th Oct 2017 Click
    New Zealand Wellington 31st Oct 2017 Click
    New Zealand Auckland 13th Nov 2017 Click

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